Forza horizon 5 x hot wheels

I had the opportunity of collaborating with Mattel’s Digital Gaming team and Xbox Game Studios to oversee and the production of the Forza Horizon 5 x Hot Wheels key art, game trailers, in-game accessories, modules, car liveries, themed game console, and more. This also included reviewing and approving all content created for authenticity to the brand, from in-game modules, track adaptations, car designs, and more. Additionally, I oversaw the Forza Horizon 5 x Hot Wheels exhibit at the Petersen Automotive Museum, not only bringing the game to life like never before but creating a high-end, interactive marketing stunt through the exhibition design.

 
 

KEY ART DESIGN

Staying true to the established look and feel for existing Forza Horizon key art, highlighting the uniquely Hot Wheels elements found in the game, and showcasing a sneak peek at the new environment

 
 
 
 

OFFICIAL TRAILERS

 
 
 
 

IN-GAME MODULES, CARS, & ACCESSORIES

 
 
 

PETERSEN AUTOMOTIVE MUSEUM EXHIBIT

Working in partnership with Xbox Game Studios and the Petersen Automotive Museum to bring the hero vehicles from the video game to life. Additionally, the exhibit highlighted the play sets which inspired or made a direct appearance in the game, as well as a corner for museum-goers to play and experience the game firsthand.

 

ADDITIONAL GAME TITLES I LEAD & SUPPORT

Feel free to ask me about my involvement in the titles below!