THE MONARCH BUTTERFLY

The Monarch Butterfly is a new approach on the animated motion graphic done through After Effects. Endangered animals and population decline due to human intervention are two topics I am very passionate about, and the monarch butterfly’s case was one in particular I studied a great deal and knew could make for a very informative motion graphic. This motion graphic provides information on the monarch butterfly’s rapid population decline followed by the solution on how to help, yet strays from a typical infographic feel into more of an animated story.

DELIVERABLES

animation, illustration

ART DIRECTION

Sean Brodbeck