Official SAquon Barkley NFTs
Saquon Barkley, the running back of the New York Giants, joined forces with Granted to produce the first ever Rookie Series NFT Collection, commemorating Saquon’s rookie year with the Giants. As part of greater VIP Packages for each NY Giants home game, eight limited-edition NFT trading cards (1/3) were created, as well as two special cards (1/1) for the ultimate Legacy Experiences with Saquon. Each card is a unique piece of memorabilia, digitally hand-signed and numbered by Saquon, with proceeds benefiting the Michael Ann & Saquon Barkley Hope Foundation.
Link to access the collection: https://opensea.io/collection/granted
Agency: Granted, https://granted.co/
Client: Saquon Barkley
Illustration and Design: Phoebe Mikalonis
Animation: Phoebe Mikalonis
The Media
From teaser videos to drop announcements, we worked with Saquon to release content across social media hyping the NFT launch for maximum reach and excitement from fans. At launch, numerous individuals within sports, media, and entertainment shared and tweeted about the drop after learning the news, exponentially growing our exposure at no additional cost.
The SOCIAL
After the teasers, Granted continue to post about the auction throughout the week to keep engagement across social media high. With each post, Saquon and other large sports, media, auction, and entertainment based accounts would also share the posts to be a part of the excitement and news, continuing to exponentially growing our exposure at no additional cost.